Regal Springs to Donate 5,000 Lbs of Tilapia to SeaShare After Successful Taco Giveaway in Boston
SEAFOODNEWS.COM by Michael Ramsingh - March 10, 2016
Regal Springs Tilapia will donate 5,000 pounds of its lake raised tilapia to SeaShare as part of a tilapia taco campaign the producer and distributor held this week during the Seafood Expo North America in Boston.
During the exhibition, which ran from March 6-8, Regal Springs committed to donate 5 lbs of tilapia to SeaShare for every tilapia taco it gave away its booth. By the end of the show Regal gave away 1000 tacos.
Regal's Corporate Chef and National Sales Rep Guy Lott approached SeaShare Director Jim Harmon with the idea. The two met in 2015 during Lott's time with the National Fisheries Institute's Future Leader Program.
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