Seafood Sales Reported Excellent Through China's Online Sellers on Singles Day
SEAFOODNEWS.COM [SeafoodNews] with Amy Zhong November 29, 2016
Alibaba has achieved gross merchandise value of 120.7 billion yuan within the Singles Day (11/11). Though the company has not disclosed its sales of aquatic products yet, below is a review of some aquatic companies’ performance during the festival.
Fresh Life, a fresh e-commerce company, has chosen to promote its products on the T-mall platform of Alibaba within that day. And the main products include Canadian lobsters, Vietnam’s basa fillets, Irish crabs, Argentine red shrimps, etc. The company’s sales during the Singles Day is ten times of its daily sales. And its best-selling aquatic products are red shrimps and basa fillets. But some products don’t sell well even with discounts on that day, which shows that consumers are becoming more rational now, said Li, the company’s founder.
Zhangzidao has also worked hard to promote its products like scallop products certified by the MSC, imported shrimps..
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