SeaPak Rolls Out New Campaign for 2017
SEAFOODNEWS.COM [Seafood News] - March 2, 2017
ST. SIMONS ISLAND, Ga. – SeaPak Shrimp & Seafood Co. has a new message for consumers challenged by the stress of meal planning: “Chillax, you’ve got this.”
Created by SeaPak’s agency of record, Scout, of Atlanta, Ga., the new “Chillax” campaign is re-energizing SeaPak’s position as America’s go-to seafood brand – particularly for parents feeling pressure to put wholesome, tasty dishes on the table each day.
The Chillax campaign provides a playful take on everyday meal planning and reinforces the notion that by adding more mindfulness into each day, families can reduce stress and increase wellness.
“Our new Chillax campaign underscores SeaPak’s commitment to ...
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