News Summary September 22, 2017
Today's Main Story: Changes Coming to Icelandic Brand in US as High Liner Agrees to Renegotiate Licensing Terms
Today's lead item reports that changes are coming to Icelandic Brand, the iconic whitefish brand in the US that once belonged to Icelandic Seafoods. A licensing deal with High Liner, which purchased Icelandic and rights to the brand in 2011, is set to expire in 2018. The licensing terms will be renegotiated when its renewed so that High Liner can only sell Icelandic origin products under the brand name. This change comes after it was discovered by Iceland authorities that fish, such as tilapia from China, was being packaged and sold under ...
To Read Full Story Login Below.