Red lobster reviewing its $156 million annual advertising account
SEAFOOD.COM NEWS [April 11, 2014 -
Red Lobster has launched a review of its creative account, which Grey Advertising has handled since 2010.
The restaurant chain's media spending exceeded $156 million last year, down slightly from about $160 million in 2012 according to Kantar Media.
A Red Lobster spokesman said Tthe search is happening because of Red Lobster’s upcoming separation from Darden.
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