Singapore fish farms turn to direct home delivery to compete with lower cost Malaysian counteparts
SEAFOODNEWS.COM [Straits Times ] by Cheryl Faith Wee Oct 24, 2014
Fish farms turn to home delivery to stave off Malaysian rivals
INSTEAD of jostling in a wet market or going to the supermarket, some people are getting the daily catch sent to their homes.
Several coastal fish farms here have started or are starting home deliveries of seafood to cash in on demand and keep abreast of rivals from Malaysia.
Ah Hua Kelong, off Lorong Halus in the north-east coast, introduced the service in April this year; a group of nine other coastal fish farms plan to launch an online store offering home deliveries by next March...
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