This Week in Retail: Reviewing the Chicken Complex; CPI Update
This week in retail, we’ll take a deeper dive into the retail chicken landscape ahead of the approaching NFL season, which officially kicks off in four weeks.
Chicken currently ranks fourth in protein buying opportunities with 16.4%. Seafood, beef, and pork hold the top three spots, respectively.
Urner Barry’s Weekly Retail Feature Chicken Index is $2.96 per pound this week, up 10% from the 5-year average of $2.69 per pound.
Within the chicken complex, boneless skinless breasts hold the most ad volume at 42.5%. Drumsticks are the next highest featured item with 15.5% of total chicken ads...
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