Scott & Jon's Introduce Bold Evolutionary Rebrand
Scott & Jon’s, a growing frozen seafood brand, is taking strategic steps in elevating its brand to reflect increasing consumer demand for higher-protein, premium ingredients, and bold flavors.
The brand describes this rebrand as "an evolution, not a full overhaul," signaling thoughtful refinement rather than a complete redesign.
Scott & Jon’s new visual identity, applied across all packaging and digital platforms, spotlights taste, freshness, and real ingredients.
The updated logo and tagline, "Seafood Expertise, Born in Maine," reinforces the brand’s seafood focus while honoring the founders’ Maine...
To Read Full Story Login Below.