Kona Tuna Finds Success in the Product’s Biggest per Capita Consumer Market

Kona Tuna, a fishing company and brand, is thriving-using its own global supply chain to bring the most sustainably-sourced tuna to Libya, which has the highest per capita consumption of tuna in the world.
From skipjack and yellowfin caught using traditional pole and line in the Maldives, to Spanish olive oil sourced with care, to canning done primarily in Thailand, to the unique can designs created by local Libyan artists, Sami Bugaighis, Kona Tuna founder, has built a business that is...
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