The Retail Rundown: Beef Leads Features as Winter Weather Boosts Comfort Foods
Beef leads protein feature activity this week, capturing 28.5% of total ad space. Seafood follows at 26%, while chicken gained momentum with a 20% share. Pork accounts for 18% of features, and turkey remained steady at roughly 2%.
Egg feature activity was generally flat week-over-week at about 4% as retail demand continues to build nationwide. Forecasted inclement weather across parts of the US later this week and into the weekend has lifted retailer needs, with buying activity picking up notably since early in the week, according to Expana...
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