The Retail Rundown: Ham Leads the Holiday Table as Promotions Surge

During Easter week, pork dominates the spotlight, accounting for 30% of all protein promotions. Within this category, ham stands out as the clear leader, making up 37% of all pork features and the highest share in the segment. Promotional activity has surged dramatically, with approximately 13,583 ham-related opportunities this week, a sharp increase from about 1,300 the week prior.
Data from Expana’s US Easter Index shows that wholesale prices for key holiday items have generally declined in 2026. The overall index dropped about 7% year-over-year (YOY)...
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