Soccer Phenom Erling Haaland Touts Norwegian Seafood in New Commercials
The Norwegian Seafood Council showcased new commercials featuring Norwegian soccer superstar Erling Haaland.
The new project features Haaland in a series of commercials that highlight origin and craftsmanship. The videos cut back and forth from Haaland on the pitch to various shots of the Norwegian seafood industry at work.
The Council explained that clipfish and stockfish in Portugal and Italy played the leading role in the premiere of the new films. The goal of the new campaigns in these markets was to inspire consumers and spread awareness and preference...
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