Wildly Successful Fresh Bristol Bay Sockeye Salmon Campaign Set to Spark Sales Across the U.S.
The fishermen from Bristol Bay have done it again — their self-funded marketing and promotion arm Bristol Bay Regional Seafood Development Association (BBRSDA) has set up summer promotions in ten retail chains just as the surge of salmon return to the rivers of the Bay.
The impressive lineup of stores - all repeat partners - promoting fresh Bristol Bay Sockeye Salmon is a testament to shoppers’ anticipation of the flavor of this fresh, wild Alaska sockeye salmon, in summer cookouts and at white tablecloth restaurants...
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