SENA 2025: Sea Best’s Partnership with NASCAR Shines Spotlight on Frozen Seafood
U.S. seafood supplier Beaver Street Fisheries (BSF) is one of the 1,200-plus exhibiting companies at Seafood Expo North America (SENA) 2025 this year in Boston, Massachusetts.
As part of its corner booth exhibit, BSF has a varying setup, including a freezer display, tables and chairs, a welcome counter, and the main attraction, a virtual-reality racetrack simulation set beside a cardboard cutout of NASCAR driver Ty Dillon with a racetrack background. The latter display is part of the seafood company’s recent partnership between Kaulig Racing and BSF’s...
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